Freshpet vs. Just Food for Dogs vs. Kibble

Key Takeaways – What You Need to Know Fast

Question💡Quick Answer
Best for picky eaters?JFFD (real flavor, human-grade smell)
Best for chronic GI issues?JFFD (evidence-based formulations)
Best in emergencies or travel?Freshpet or Pantry Fresh JFFD (refrigerated or shelf-stable)
Best cost-per-calorie?Premium kibble (especially large-breed formulas)
Best for hybrid feeding models?Freshpet (topper-friendly and store-accessible)
Best transparency & trust?JFFD (open kitchens, trial-backed diets)

🧬 “Why Does My Dog Poop So Much on Kibble?”

It’s not just about what goes in—it’s about what your dog can actually use. Most kibble—especially budget or feed-grade formulas—contains indigestible fillers like corn gluten, soy, and cellulose. These ingredients bulk up stool but offer little real nourishment. High-fiber doesn’t mean high-quality.

📊 Digestibility vs. Output Chart

🚽 Diet Type🧪 Digestibility Score💩 Fecal Volume Output🧼 Stool Consistency
Budget Kibble❌ 60–70% (low)🔴 Very highOften soft to loose
Freshpet🟡 75–85%🟡 ModerateTypically formed
JFFD✅ 90–95% (high)🟢 LowClean, firm, easy pick-up

Tip: If your dog’s poop is more than twice the size of your fist, it’s likely not digesting its food efficiently.


🔍 “Is My Dog Actually Getting Enough Protein from Kibble?”

That “20% protein” label on kibble is misleading unless it’s on a dry matter basis. When moisture is factored out, JFFD often outperforms kibble—even if the label suggests otherwise.

📊 True Protein Availability: Not All Protein Is Equal

🥩 Protein Type💥 Bioavailability🧬 Amino Acid Completeness
Rendered meal (kibble)🔴 Low (heat damaged)Often incomplete
Freshpet chicken/liver🟡 ModerateMore complete
JFFD thigh/liver/gizzard combo🟢 Very highRich in lysine, methionine, taurine

Takeaway: You’re not just feeding “protein”—you’re feeding usable protein. And heat destroys a lot of it in kibble.


🦷 “Kibble Cleans Teeth”—Myth or Fact?

Let’s debunk it. The minor mechanical scraping of kibble doesn’t reach the gumline. Meanwhile, high-starch kibble feeds plaque bacteria. The real dental protectors are moisture, natural enzymes, and chewing behavior, not crunch.

📊 Dental Support: Which Food Actually Helps?

🪥 Food Type🦠 Plaque Control🧊 Moisture %🧽 Real Abrasion Effect
Kibble🔴 Can promote buildup6–10%Minimal
Freshpet🟡 Better hydration, less sugar70%Slight
JFFD🟢 Highest hydration + least residue72–75%No abrasion, but less buildup

Pro Tip: Pair JFFD or Freshpet with raw marrow bones or dental chews for mechanical cleaning—kibble isn’t enough.


💰 “Is Fresh Food Worth the Cost?” Here’s What You’re Actually Buying

Think beyond the bag. Fresh food reduces inflammation, supports gut flora, and hydrates from within—potentially lowering vet bills long-term. But not all “fresh” food is equal in value.

📊 Cost per Pound vs. Nutritional Return

💸 Food🏷️ Cost (per lb)🧪 Ingredient Transparency🧬 Vet-Backed Research
Budget Kibble~$0.90❌ Often vague, by-product based❌ Minimal
Premium Kibble$2.50–$4.00🟡 Some whole proteins🟡 AAFCO formulation
Freshpet~$4.50🟢 Recognizable foods🟡 Formulation method
JFFD$7.50–$9.00✅ Fully human-grade, open kitchens✅ Feeding trial validated

Hot Tip: Use JFFD as a topper or rotate Freshpet to boost freshness without breaking your wallet.

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🧊 “Which Is Safer—Refrigerated Food or Shelf-Stable Kibble?”

It depends where the failure risk lies. Kibble’s mass production invites large-scale recall risks (aflatoxins, vitamin misdosing), while fresh foods face microbial risks—but usually on much smaller scales and caught faster.

📊 Food Safety Recall Comparison

🚨 Brand🧯 Recall Nature🔍 Trigger📍 Scope
Purina (Kibble)Multiple (2021–2023)Vitamin D toxicity, salmonellaNationwide
Freshpet2 (small-lot)Salmonella risk in chickenSelect batches only
JFFD1 (2018)Human-grade green bean ListeriaIsolated incident

Bottom Line: Fewer ingredients, more transparency = fewer surprises.


📦 “What If I Travel or Board Often?” Feeding Fresh on the Go

If your lifestyle involves road trips, pet-sitting, or boarding, some fresh options are easier than others. Freezer storage and thaw time matter.

📊 Travel & Storage Compatibility

🧳 Food Type🧊 Needs Freezer?🕐 Prep Time🛒 Retail Access
JFFD Fresh Frozen✅ Yes24–48 hrs thaw❌ Mostly online
JFFD Pantry Fresh❌ Shelf-stableZero🟢 Select retail, online
Freshpet❌ RefrigeratedOpen & serve✅ Widely available
Kibble❌ NoneScoop & pour✅ Universal

Pro Tip: Keep a few JFFD Pantry Fresh packs in your go-bag. They store like soup but feed like real food.


🧠 “Can I Mix Kibble with Fresh?” Yes—Here’s How to Do It Right

Blending kibble with fresh can work beautifully—but timing, portioning, and water content must be managed to avoid GI upset or uneven digestion.

📊 Hybrid Feeding Do’s and Don’ts

DODON’T
Start with 25% fresh, increase slowlyMix different protein types too fast
Add warm water to blend moistureFeed cold food straight from fridge
Use same feeding times dailyLeave fresh food out for hours
Observe stool quality dailyAssume all foods digest the same

Vet Tip: Consider digestive enzyme supplements during the transition phase.


✍️ Final Thoughts: A Smarter Plate Starts With Smarter Questions

Don’t be swayed by packaging gloss or “grain-free” buzzwords. Instead, ask:

  • What are the first 3 ingredients?
  • Was this tested in actual feeding trials?
  • What’s the stool output like after 48 hours?
  • Would you eat what’s in that bowl?

Smart feeding isn’t about extremes—it’s about informed balance. Whether you lean toward kibble’s convenience, Freshpet’s accessibility, or JFFD’s purity, your dog’s bowl should reflect the best version of your commitment.


📌 Expert’s Final Snapshot: Food Face-Off Summary

🏆 Category🥇 Winner📚 Why
Ingredient PurityJFFD100% human-grade, no compromises
ConvenienceFreshpetGrab-and-go from most grocers
AffordabilityPremium KibbleBalanced cost-to-nutrient ratio
DigestibilityJFFDScientifically superior
TransparencyJFFDPublic kitchens + trial data
Travel-FriendlyJFFD Pantry / FreshpetNo freezer needed
Versatility (mixing/topping)FreshpetEasy add-on to kibble base
Veterinary TrustJFFDVet-formulated + evidence-backed

FAQs 🐾


Comment: “Is it safe to mix Freshpet with kibble, or will that cause digestive upset?”

Absolutely, but timing and balance matter. Mixing Freshpet with kibble is safe for most dogs when done correctly. Since Freshpet is high-moisture and minimally processed while kibble is low-moisture and heavily processed, they digest at different rates. Sudden mixing without transition can overwhelm the gut, particularly in sensitive dogs.

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Best Practices for Mixing:

📝 Tip🔺 Why It Matters
Start with 25% FreshpetGradual introduction allows the gut to adjust to new enzymes and moisture levels.
Serve at room temperatureCold food can cause stomach spasms in some dogs. Let it sit for 10-15 minutes after refrigeration.
Add warm water to kibbleSoftens texture and supports hydration, improving digestibility when combined with Freshpet.
Feed at consistent timesHelps regulate gastric motility and reduces likelihood of bloating.
Monitor stool dailyKey indicator of gut health during transition. Look for firmness and reduced odor.

Comment: “How can I tell if my kibble is ‘premium’ or just expensive marketing?”

Scrutinize the ingredient panel, not the packaging. True premium kibble will list a named, whole-animal protein (e.g., “deboned turkey”) as the first ingredient, avoid meat by-products and artificial colors, and include functional additives like probiotics and omega-3s.

Quick Ingredient Audit Checklist:

📊 Ingredient Sign✅ Premium Indicator❌ Red Flag
First IngredientNamed meat (e.g., “salmon”)“Meat by-product” or “poultry meal”
GrainsBrown rice, oatmealCorn, wheat, soy
FatsChicken fat, flaxseed oilTallow, unnamed fats
ExtrasDHA, glucosamine, probioticsSugar, propylene glycol
PreservativesMixed tocopherols (Vit E)BHA, BHT, ethoxyquin

Comment: “Why does my dog’s breath smell worse on kibble than when we tried JFFD?”

Protein type, moisture level, and carbohydrate fermentation are all contributors. Kibble often contains rendered proteins and starches that feed oral bacteria. Low moisture allows bacterial residues to linger. JFFD, on the other hand, uses fresh, whole meats with better bioavailability and moisture, reducing the bacterial load at the gumline.

Comparison Table: Oral Health Impact by Diet

🧛️ Factor📅 Kibble📅 JFFD
Protein QualityOften meal-basedWhole, fresh meats
Carbohydrate SourceHigh-glycemic grainsLow-glycemic veggies/rice
Moisture~10%70%+
Breath OdorOften strongerTypically neutral
Tartar BuildupMay increaseUsually reduced

Comment: “Is Freshpet as ‘real’ as Just Food for Dogs if it’s not human-grade?”

Freshpet is real food, but legally not ‘human-grade’ due to facility classification. The ingredients often come from the same suppliers as human food manufacturers. The main difference lies in USDA vs. FDA oversight: once ingredients enter a pet-dedicated facility, they no longer qualify for the human-grade label, even if they are of high quality.

Breakdown: Human-Grade vs. Human-Edible Sourcing

🕵️‍♀️ Criteria🔝 JFFD🔜 Freshpet
Ingredient SourceUSDA-inspected farmsHuman-edible suppliers
Facility TypeUSDA kitchensFDA-registered pet kitchens
Legal ClassificationHuman-gradeFeed-grade by regulation
TransparencyOpen kitchensFactory tours not public

Comment: “Can I rotate between all three types—kibble, Freshpet, and JFFD?”

Yes, rotational feeding can diversify nutrient profiles and reduce long-term allergen risks. Just make sure to transition between food types gradually over several days. Each food has different fat, moisture, and protein densities. Dogs not accustomed to variety may initially experience loose stools.

Rotational Strategy Guide:

⚖️ Combo⏳ Transition Time💼 Storage Consideration✉️ Feeding Tip
Kibble + Freshpet3-5 daysFridge once openedMix 75/25, then shift
Freshpet + JFFD2-3 daysJFFD frozen or shelf-stableAdd probiotics if needed
JFFD + Kibble5-7 daysSeal kibble airtightAdd warm broth for digestion

Always consult a veterinarian if your dog has chronic GI conditions, pancreatitis, or food allergies before making frequent food changes.

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💬 Q: “Why does my dog seem hungrier after switching from kibble to Freshpet or JFFD?”

Because fresh food is less calorie-dense.
Kibble contains only ~10% moisture, so it’s packed with more calories per ounce. Fresh foods like Freshpet or JFFD are 70–75% moisture, meaning your dog eats more volume for fewer calories. It’s not true hunger—it’s just a shift in portion size vs. energy density.

🍽️ Feeding Feel vs. FuelKibbleFreshpetJust Food for Dogs
Moisture %~10%~72%~74%
Calories per ozHighMediumLow
Stomach FillCompactVoluminousHeavier
Satiety SignalFasterMay delayMay delay

🧠 Tip: Measure based on calories, not volume. A cup of kibble ≠ a cup of fresh food.


💬 Q: “Can fresh food help my senior dog with arthritis more than kibble?”

Yes—if it contains functional anti-inflammatory nutrients.
Fresh diets like JFFD often include omega-3s from fish oil, while Freshpet’s Vital line has added glucosamine. Kibble can include these too, but their efficacy may be reduced due to processing or dosage.

🦴 Joint Support FactorBudget KibblePremium KibbleFreshpetJFFD
Omega-3sRare or minimalOften includedPresent (some lines)High-quality fish oil
Glucosamine/ChondroitinRareSometimes addedYes (Vital recipes)Therapeutic levels
Processing ImpactHigh lossModerateSteam-retainedGently cooked

💡 Bonus Tip: For dogs with joint stiffness, adding golden paste (turmeric + coconut oil + black pepper) as a topper can be a powerful natural support—always vet-approved first.


💬 Q: “Does Freshpet or JFFD help with chronic loose stool?”

They can—but root cause matters.
Loose stool can stem from fat content, fiber types, or hidden allergies. JFFD excels with transparency and offers limited-ingredient and veterinary formulas, making it easier to isolate triggers. Freshpet is simpler but has fewer specialized options. Kibble often has multiple protein sources and synthetic additives that can irritate sensitive guts.

💩 Stool Stability FactorsBudget KibbleFreshpetJFFD
Common TriggersFillers, additivesGarlic (trace), carrageenanHigh-fat proteins
Probiotic SupportRareSome (Vital line)Optional, recommended add-on
Fiber TypeInsoluble grainsModerateTailored (e.g., pumpkin, rice)

📌 Real Advice: Start a 3-day stool log when changing food. Note time of feeding, water intake, stool consistency (1–7 scale), and any supplements. Patterns emerge quickly.


💬 Q: “Is carrageenan in Freshpet really a problem?”

Only for some dogs, and only in large amounts.
Carrageenan is a seaweed-derived thickener used for texture in rolls. Freshpet uses undegraded carrageenan, which the FDA recognizes as safe. But in sensitive dogs, it may contribute to GI irritation.

🌿 Carrageenan BreakdownTypeUsed InPotential Concern?
DegradedNot allowed in pet foodNone (illegal)Yes – inflammatory in studies
UndegradedFreshpetRolls onlyRare, but possible GI upset

🐶 Sensitive Dogs? Switch to Freshpet’s Fresh from the Kitchen line or JFFD, which uses no thickeners.


💬 Q: “If JFFD is human-grade, why is it more expensive than my own cooking?”

Because it’s balanced, not just homemade.
Cooking meat and rice for your dog at home lacks calcium, zinc, copper, vitamin E, and more—deficiencies that build silently. JFFD includes precise nutrient blends and lab-tested balance for long-term health.

🍲 DIY vs. JFFD ComparisonHome-CookedJust Food for Dogs
Meat QualityVariesHuman-grade
Nutrient ProfileIncomplete without supplementsNRC + AAFCO compliant
Feeding TrialsNoneYes – published
Long-Term SafetyAt risk (calcium, D, zinc gaps)Proven

💡 Tip: Use JFFD’s DIY Kit if you want to cook but stay balanced. You shop and cook, they provide the nutrient mix.


💬 Q: “What if I can’t afford full-time fresh feeding?”

Hybrid feeding works incredibly well.
Adding just 20–30% of calories from fresh food can enhance microbiome diversity, hydration, and nutrient absorption. Use JFFD or Freshpet as a topper or alternate meals with high-quality kibble.

🧩 Hybrid Model BenefitsWhat It Does
Fresh Topper on KibbleBoosts palatability and nutrient intake
AM/PM AlternatingHelps manage digestion timing
3x Weekly Fresh MealsEases wallet strain without losing benefits

📌 Use this rule of thumb: 1 oz fresh food per 10 lbs of body weight = noticeable upgrade when topping kibble.


💬 Q: “Do dogs get bored eating the same food every day?”

Yes—and it may affect gut health.
Feeding the same food long-term can reduce microbial diversity in the gut. A rotational diet strategy (monthly or seasonal protein shifts) mimics ancestral patterns and reduces intolerance risk.

🔄 Rotation RhythmRecommended FrequencyGood Combos
MonthlyEvery 3–4 weeksChicken → Fish → Beef
SeasonalEvery 3 monthsAdjust based on activity/allergies
Fresh + KibbleAlternate bases while keeping core nutrition

🧠 Note: Always transition slowly—introduce new foods over 4–7 days to avoid GI upset.


💬 Q: “Why does my dog poop more on kibble than on fresh food?”

Because kibble contains more indigestible material.
The extrusion process often requires added fiber (from corn, beet pulp, hulls) to stabilize kibble structure. While some fiber is beneficial, excess insoluble fiber leads to bulkier, more frequent stools. In contrast, fresh diets contain fewer binders and more bioavailable ingredients, resulting in better absorption and smaller stool volume.

🚽 Stool Output ComparisonBudget KibblePremium KibbleFreshpetJFFD
Fiber SourceCorn gluten, celluloseChicory root, oatsPea fiber, veggiesWhole grains, carrots
Digestibility (%)~75%~85%~90%~93–96%
Stool SizeLarge, frequentModerateSmall to moderateSmall, firm

💡 Gut Check: If your dog poops 3–4x daily on kibble, that’s undigested waste. On JFFD, that may drop to 1–2x—a sign of higher nutrient retention.


💬 Q: “Do fresh diets offer better hydration for dogs who don’t drink enough?”

Absolutely—and it’s often lifesaving.
Dogs fed dry food rely solely on external water intake, which can leave chronically underhydrated pets vulnerable to kidney stress, especially seniors or small breeds. Freshpet and JFFD naturally deliver moisture as part of the food—like a built-in water bowl.

💧 Hydration Impact by DietDry KibbleFreshpetJFFD
Moisture %~10%~72%~74%
Water from FoodMinimalModerateHigh
Ideal for Kidney Support?❌ No✅ Yes (mild)✅✅ Excellent (especially vet diets)

🧠 Pro Insight: Dogs need ~50 ml of water per kg of body weight daily. If you rarely see your dog drinking, fresh food may be covering that deficit.


💬 Q: “Why is my dog’s coat shinier on JFFD than on kibble?”

It’s the fat quality and vitamin preservation.
Kibble fats often oxidize during high-heat processing or long storage, even when “preserved with tocopherols.” Fresh diets preserve delicate oils like salmon or flaxseed oil, rich in EPA, DHA, and linoleic acid, which nourish skin and coat at the cellular level.

Skin & Coat NutritionBudget KibblePremium KibbleFreshpetJFFD
Fat QualityTallow, rendered fatsChicken fat, fish oilChicken fat, omega-6Fish oil, flaxseed, omega-3s
Processing LossHighModerateLow (steam)Very low (gentle cook)
Result on CoatDull or flakyMay improveShinierGlossy + reduced shedding

🐾 Tip: If shedding is excessive or you see flaky skin, boost omega-3 intake—JFFD’s Fish & Sweet Potato formula is ideal for coat recovery.


💬 Q: “Are premium kibbles as healthy as fresh food if they meet AAFCO standards?”

Not quite—AAFCO is the floor, not the ceiling.
Both kibble and fresh diets can legally say “complete and balanced,” but this doesn’t reflect the quality, source, or digestibility of nutrients. A corn-heavy kibble with synthetic vitamins may “meet” AAFCO but absorb poorly. JFFD backs its formulas with feeding trials, proving how nutrients function in real dogs—not just in a lab.

📊 AAFCO Compliance vs. Nutrition RealityBudget KibblePremium KibbleFreshpetJFFD
AAFCO-Compliant?✅ + Feeding Trials
Synthetic AdditivesHighModerateModerateMinimal
Ingredient GradeFeed-gradeMixedHuman-edible100% Human-grade
Digestibility ValidationNoneSome lab dataSome trialsFull AAFCO trials

⚠️ Reminder: “Complete and balanced” doesn’t mean high-quality. Look beyond the label—ask, how bioavailable is the nutrition inside?


💬 Q: “How do I transition my dog safely from kibble to JFFD or Freshpet?”

Slow and steady prevents digestive backlash.
Kibble and fresh food differ in fat content, fiber types, and water levels, so abrupt switches can shock the GI system. Use a 7–10 day transition, slowly increasing the fresh portion while decreasing kibble.

📅 Transition Schedule (Example)% Fresh Food% Kibble
Days 1–325%75%
Days 4–650%50%
Days 7–975%25%
Day 10+100%0%

🧪 Pro Add-On: Use a probiotic (like FortiFlora or JFFD’s supplement) during transition—it cushions the gut shift and supports beneficial bacteria.


💬 Q: “Do large dogs benefit from fresh food too, or just small breeds?”

They benefit more—especially for joint support and weight management.
Large breeds face higher risks of hip dysplasia, arthritis, and bloat. Fresh diets offer improved digestibility, reduced gas, and better weight control—plus low-glycemic carbs and real joint nutrients that help preserve mobility.

🐕‍🦺 Large Breed BenefitsKibbleFreshpetJFFD
Bloat RiskModerateLowVery Low
Joint SupportLimited (unless added)Good (Vital line)Excellent (Omega-3s, glucosamine)
Portion ControlMore calories per scoopEasier to overfeedCalorie-measured packs
Appetite SatisfactionModerateHighHigh

⚖️ Big Dog Hack: Use JFFD’s Venison & Squash or Joint & Skin Support recipes—both are rich in anti-inflammatory nutrients and lean proteins.


💬 Q: “Can I feed my dog Freshpet or JFFD if they’re prone to pancreatitis?”

Yes—but choose low-fat recipes.
Pancreatitis-prone dogs require careful fat management (≤10% fat dry matter basis). JFFD offers Balanced Remedy (turkey & rice) with reduced fat and low fiber, making it ideal. Freshpet’s lighter chicken rolls are moderate in fat, but portion control is key.

🔥 Pancreatitis Risk by RecipeHigh-Fat KibbleFreshpet Chicken RollJFFD Balanced Remedy
Fat % (As-Fed)Often >15%~7%~2.5%
Fiber SourceInsoluble grainsRice branLong-grain rice
Ideal Use❌ Avoid✅ In moderation✅✅ Therapeutic use

📌 Caution: Avoid rich, high-fat foods like beef or lamb in sensitive dogs. Always confirm with your vet before switching.

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